Silaai by Nirja & Paunami was established in 2015 with a vision to introduce eco friendly yet fashionable silhouettes. We epitomise in elegant and long lasting capsule pieces that add contemporary to traditional.

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Nirja & Paunami are both born and raised in Ahmedabad. Nirja earned a major in International Business from University of Birmingham, UK. After graduating, Nirja realized she had a great passion for clothes and decided to enter the field of passion with her aunt Paunami. Paunami already had a fashion background as she owned a fashion store up until 1993. Both their interests and passions met and they started the brand in 2015.